Exploring the App Dashboard
Welcome to Your Dashboard
Congratulations on completing the onboarding!
You’ve now landed on the App Dashboard, accessible anytime via the ‘Overview’ option in the left-hand menu. This is your command center, where you manage everything related to your Etsy store and quickly review performance insights.
In this section of the guide, we will discuss everything the dashboard has to offer for your assistance. Let’s take a quick look at some of the options of the app.
The Left-Hand Side Navigation Menu
Use this menu to access all key areas of the app—Products, Orders, Settings, Subscriptions, and more. We’ll walk you through each section after the dashboard overview.
The notification button
Tap the bell icon at the upper-right corner to view all updates from the app—whether it’s new features, important messages, or system alerts. You’ll be redirected to the Notifications page for full details.
Order Analysis
The orders section provides a quick look at the total number of orders you have received from Etsy and also categorizes them according to their status –
Paid
These are the orders that have been paid for by the buyer, fetched by the app, and created on your Shopify store, but have not been shipped by you.
Failed
These are the orders that have been paid for by the buyer, fetched into the app, but for some reason, the app could not create the order on Shopify. Several errors could be responsible for the order to be put into a failed status and we’ll discuss them in great detail in the ‘Orders’ section of the app.
Completed
These are the orders that have been paid for by the buyer, fetched by the app and created on your Shopify store, and also shipped by you.
Others
These are the orders that have the status of either ‘Refund’ or ‘Canceled’. It also shows the orders that you have manually synced.
You can click on ‘View All Orders’ to go to the ‘Order’ section of the app, which we will discuss in great detail further in the guide.
The Total Revenue section of the dashboard allows you to track and analyze the revenue generated from your Etsy sales over a specific period. By clicking on ‘Today,’ you can choose from preset time frames or customize your own, such as viewing revenue trends over the past two years.
This feature gives you valuable insights into your shop’s performance, helping you identify growth patterns, and seasonal fluctuations, and make informed business decisions to boost profitability.
This feature provides a clear overview of sales performance, enabling better analysis and decision-making.
Example for Tracking Revenue
Imagine you want to analyze the revenue earned from orders between November 1st and November 30th.
Use the Calendar to set the start date as November 1st and the end date as November 30th.
The app will display all orders from that period along with the revenue generated, giving you a detailed view of your earnings for that month.
This feature gives you valuable insights into your shop’s performance, helping you identify growth patterns, and seasonal fluctuations, and make informed business decisions to boost profitability.
Note – The Total Revenue section will show ‘No Data Found’ if you are using the app for the first time.Product Analysis
The products section provides a quick look at the total number of products you currently have on the app and also categorizes them according to their status:
Active
These products have been assigned to a profile and listed on your Etsy Shop.
Not Published
These products have been assigned to a profile but not yet listed on your Etsy Shop.
Not Profiled
These are the products that have been imported into the app, but you have not assigned them to a profile as of yet.
Others
This section will show you the products with a status other than Active, Not Published, and Profile Not assigned. The products shown here can have statuses like Draft, Edit, Sold Out, Removed, Expired, Unavailable, Deleted, Vacation, etc.
You can also click on ‘View All Products’ to go to the ‘Products’ section of the app which we will discuss in great detail further in the guide.
Products "Deleted from Shopify" will not be a part of the products count.Top Performing Products
Top-performing products are items in your Etsy store that demonstrate exceptional performance based on key metrics. These products stand out due to their high demand, profitability, or customer engagement. Here’s how they are typically identified:
Sales Volume: Products with the highest number of units sold over a specific period.
Revenue Generation: Items contributing the most to your overall sales revenue.
Order Frequency: Products that are frequently purchased by customers.
Customer Ratings: Items with consistently high ratings and positive reviews.
Conversion Rate: Products that attract a significant number of views and successfully convert those views into sales.
Recent Activities
Stay updated on everything happening in your store:
New product uploads
Inventory changes
Pricing updates
New orders
This section helps you track actions in real-time, so you can act fast and stay organized.
Subscription
View plan details and billing cycles
Upgrade or downgrade by clicking ‘Upgrade Plan’ (takes you to the Pricing page)
Switch between monthly or annual billing
Everything is transparent and easy to manage.
Etsy Shop
This helps you access your Etsy Shop from the App at any time.
The Dropdown for changing the in-app language
As of September 2024, we are offering the app in English and French, but we may update it in the future for even greater accessibility.
The Chat bubble
Need help? Click the chat bubble in the bottom-right corner. Type your query, and we’ll provide step-by-step assistance or point you to helpful resources.
Take your Etsy store to the next level with these expert-driven features, available right from your dashboard.
Get the Most Out of Your Etsy Ads
Improve ad performance. Boost visibility. Reach the right buyers.
Our expert strategies are designed to:
Boost conversion rates
Deliver high-performing, optimized ads
Increase your product’s visibility on Etsy
👉 Click Explore more! to see how we can help scale your ad results.
Enhance Your Product Visibility
Make your listings stand out and rank higher.
We fine-tune your product content by:
Optimizing titles
Enhancing descriptions
Conducting tag research & implementation
This improves search visibility and helps your listings attract more buyers.
👉 Click Explore more! to discover content strategies tailored to your products.
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