When you list a Shopify product with variants on Amazon, each variant gets its own title. By default the variant title shows only the variation value (e.g., "Blue", "White") — which can confuse buyers. Turn this on to prepend the parent product name to each variant title.
| Toggle state | Variant title on Amazon |
|---|---|
| On | Shirt/Blue, Shirt/White |
| Off | Blue, White |
If the same setting is also applied on a product edit or template edit, priority is: Product Edit → Template Edit → Global Settings.