Product Bundles

Product Bundles

About Product Bundles

Bundle products are a set of two or more related products, combined to offer as a bundle order at a discount to the shoppers. There are three types of Bundle Products that you can create to sell and earn more through your TikTok Shop: 
  1. Fixed: A bundle product made from a specific set of products. Shoppers can choose from the product's associated variants. For example: A hair care brand can offer a shampoo, conditioner, and customer choice of oil, available in the options. 
  2. Multipack: A fixed bundle with more than one of the same products. For example, a clothing brand might offer three pairs of socks in different colors as a bundle. 
  3. Mix & Match: This is a customizable bundle made of interchangeable products. Shoppers can compose the bundle by choosing from the available products and associated variants.

Why are Bundle Products beneficial for you?

Before starting with the steps to create bundle products, let's delve into the benefits of creating Bundle Products: 
  1. Increased Average Order Value & Sales in TikTok Shop: Creating bundles of existing products will help you to incentivize your customers to purchase more items in a single transaction. This will help you to increase your Average Order Value (AOV).
  2. Improved Visibility: Combining products to create a bundle, allows you to feature more products in a Shoppable video or TikTok Live session. This helps in attracting more attention and enabling customers to explore a broader range of products, leading to increased sales.
  3. Flexible Discounts: Offering bundles at a discounted rate provides customers with a cost-effective solution to acquire multiple items. This helps in strengthening your customer base. 
  4. Value in Creation: Product Bundles enable you to curate a selection of items that fit together, perfectly. This curated approach adds value for customers seeking convenience and guidance in their purchasing decisions.

Why are you required to Create Bundle Products on the App?

You can create bundle products on your TikTok Shop and offer them for sale to online shoppers. However, Shopify APIs are restricted to creating any order for the entire bundle on the Shopify store. It is for this reason that you are required to create bundles of products in the app and let the app work for you in syncing product details with your Shopify store. 
Let’s explain it in detail with an example: 
Say you create a bundle named Shirts.
  1. The SKU for this product bundle is 46068404224226 
  2. Now, upon creating the TShirts Bundle, you will be required to add the products and their quantities (counts of the product) that you wish to include in the bundle.
    This means the bundle TShirt will have:
    Softball Jersey: 1
    Wing Tee: 1
    1940s Tee: 1
  3. So, every time a shopper places an order for SKU 46068404224226 on TikTok, the order for all the products included in the bundle will be created on Shopify. 
  4. This will help you in managing accurate orders and product inventories without the scope of any errors. 

How to Create Product Bundles

  1. Create Product Bundles under the Manage Listings section of the menu.

  1. Now, click on the Create Bundle tab, available at the top right corner of the page

  1. In the page that now opens, search for the product that you wish to create a Bundle. You can either search for the product from the dropdown menu or search for it in the space provided by using Product Title or SKU.

  1. Now, click on the Add Products tab to include the products you wish to include in the bundles. 

  1. Select the products from this list and click on Add
  • Next, Add the quantities of each selected product to include in the Bundle, and click on Save.


    1. Click on Save to successfully create a Product Bundle!

    Product Bundles Grid:

    You will get the following sections on the page:
    1. Image: Get an overview of the image that will be visible to your customers on TikTok for the entire bundle.
    2. Title: The name of the bundle created, which will be visible to your shoppers on TikTok is included in this section. 
    3. SKU: The number of the Product Bundle SKU is included in this section.
    4. Action: Herein, you will get two options, viz., Edit Bundle and Delete Bundle. 


    Upon clicking on Edit Bundle, you will be redirected to the bundle product page. 
    Here, you will be able to add more products in the bundle, edit the existing products, in terms of their quantities, and delete an existing product from the bundle. 


    You can also delete a Product Bundle entirely, simply by clicking on the Delete Bundle option, available under the Actions tab of the grid.


    Please remember, when you create a Product Bundle on our App, an actual product is created on TikTok to help shoppers make a purchase. This means, the SKU available on TikTok is available for purchasing, and the same SKU exists on Shopify, only for the purpose of seamless management of products and orders.  
    The sole aim of this section of the app is to help you streamline your selling process of bundle products without having to experience the struggles and to & fro between your store and Shop. 

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