Profiles Section
The Profile section is where you group your products and apply listing rules to those groups in one place. A profile bundles together the eBay account, a set of product lists, the conditions that determine which products belong to the group, and the templates and business policies used to build their listings. As the page explains, profiles simplify eBay listing creation and keep your listings consistent, and every product must be linked to a profile. By applying your desired conditions to a whole group of products at once, you save the effort of configuring products individually and ensure they all follow the same rules.
Searching and filtering profiles
Above the list is a search and filter row to help you find a specific profile as your list grows. The Name dropdown sets which field the search runs against; the Search with name box filters the list as you type. The Account dropdown lets you narrow the list to profiles tied to a particular eBay account, which is useful when you manage several accounts and want to see only the profiles for one of them.
Page Grid
Each profile you've created appears as a row in the table, with these columns:
- Name is the profile's name, which is how you identify it.
- Account shows the eBay account the profile is tied to, so you can see at a glance where its products list.
- Query has a View link that opens the conditions defining the profile. This is where you see the rules that decide which products are included in the group, so it's how you confirm a profile is capturing the products you intended.
- Product Count shows how many products currently match the profile's conditions and are therefore linked to it. This number tells you the size of the group the profile governs.
- Created At and Updated At show the date and time the profile was created and last changed, which helps you track and audit your profiles over time.
- Action opens the per-profile menu, with three options:
- Edit opens the profile so you can change it, including its conditions, the eBay account it's tied to, and the templates and policies it assigns. This is where you adjust a profile when your grouping or listing rules need to change.
- Upload & Revise acts on every product in the profile at once. It uploads the group's products to eBay, or revises their existing listings with the profile's current settings, so you can push a whole group live or update it in a single action rather than product by product.
- Delete removes the profile. Since every product must be linked to a profile, deleting one affects how its products are handled, so use this when a grouping is no longer needed.
How to Add New Profile
Creating a profile means assembling a complete listing setup for a group of products: the eBay account they sell on, the business policies and templates that build their listings, and the rule for which products belong in the group. Once saved, the profile applies all of this automatically to every product it covers, which is what streamlines your workflow and keeps listings consistent.
You reach this screen by selecting Add New Profile on the Profile page. Work through the sections from top to bottom, then save using the Save button at the top right.
Profile name
Start by giving the profile a unique name in the Profile name field. This is how you'll recognize the profile when creating and managing listings, so choose something that describes the group it covers.
Account Selection
Here, you choose which connected eBay account or accounts the profile applies to. You can select more than one. Each account you select becomes its own tab, and you switch between those tabs to configure the policies, templates, and GPSR compliance settings separately for each account. This is what lets a single profile list the same group of products across multiple accounts while still tailoring the setup per account.
If a value is set both in the profile and in a product's own Edit section, the value in the product Edit section wins and overrides the profile. So think of the profile as the group-level default, with individual product edits able to take precedence when needed.
Within each account's tab, you configure two things:
Business Policies: Sets the required Payment Policy, Shipping Policy, and Return Policy for the group. Each has a dropdown to choose an existing policy, a plus icon to create a new one, and a refresh icon to update the list.
Template Mappings: Assigns the templates the group's listings will use. The Category Template is required, and you can also assign a Title Template, Inventory Template, and Price Template. As with policies, each has a plus icon to create a new template and a refresh icon to update the list.
Assign Products to the Profile
This section is where you decide which products belong to the profile. There are two methods, and you choose one using the radio buttons:
Manual Product Selection lets you hand-pick specific products to attach to the profile. This is the straightforward approach when you have a defined set of products in mind and want to assign them directly.
Rule-Based Product Selection lets you define conditions, and any product matching those conditions is included automatically. This is the more flexible approach, and it's especially useful for large catalogs because products that match the rules are pulled in without you selecting them one by one.
When you use rule-based selection, you build the rules in rule groups:
A Rule Group holds one or more conditions, and all conditions within a single group must match for a product to be included. You build each condition from three parts: a Product attribute (the product property to test, such as title, type, or vendor), a Condition (the operator, such as equals or contains), and a value you enter. You can add more conditions to a group using the plus icon, and remove a condition with the delete icon.
To capture a broader or different set of products, use Add Rule Group to create another group. Each group works on its own, so a product that satisfies the conditions in any one group is included. This lets you build flexible selections, for example, one group for a product type and a separate group for a particular vendor.
The Run Query button previews which products match your current rules before you commit. Running the query is how you confirm the profile is capturing the right products, and it's worth doing before saving so you're not surprised by the group's contents.
Saving the profile
When you've named the profile, selected accounts, set policies and templates for each, and defined how products are assigned, select Save to create it.
How to Edit a Profile
Editing a profile lets you change any part of an existing setup: its name, the accounts it covers, its policies and templates, and which products are attached. It's the same form you used to create the profile, opened with your current settings already filled in, so you adjust what you need and save.
Opening the editor
From the Profile listing page, find the profile you want to change and open its Action menu using the three-dot icon at the end of the row. Choose Edit, and the Edit Profile screen opens with that profile's existing values loaded.
What you can change
The Edit Profile screen mirrors the Create Profile form, with every section pre-populated:
- Profile name can be renamed if you want a clearer label.
- Account Selection lets you add or remove connected eBay accounts.
- Business Policies lets you change the Payment, Shipping, and Return policies, all of which are required.
- Template Mappings lets you change the assigned Category Template, Title Template, Inventory Template, and Price Template.
- Changing how products are assigned with manual product selection and rule-based product selection.
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